Introduction

Twitter is a social network that’s specifically designed for sharing short messages, called tweets. Twitter can seem like a big, scary place. But it’s actually much easier to use than you might think! In fact, you don’t even have to be on Twitter to advantage from its advanced search tool. Let me explain…

Twitter Advanced Search

Twitter’s advanced search uses the same search box you use to discover tweets, but filters your results by criteria that you enter into a series of boxes.

In the same way that you can search for tweets using Twitter’s regular search box, you can also use its advanced search feature to discover specific content. But with advanced search, you’re given an opportunity to filter your results by criteria that you enter into a series of boxes. You can specify search terms and even combine them with other filters like location and language.

Twitter recommends using the most recent version of Chrome or Firefox when using their app, but if no modern browser is available (or if you just want to feel like a hacker), there are other methods to get started with Twitter’s Advanced Search bar:

  • In Google Chrome or Safari: Click on the magnifying glass icon on the top right-hand side of your screen then click “Show me all results.” This will display relevant related searches as well as additional options at the bottom of your browser window; click “More” at this point if necessary until it shows all applicable settings (i.e., Location). If desired, choose any combination of filters from here while still keeping in mind they may not work differently than before so test out different combinations before committing one way or another.* In Internet Explorer 9 & 10: Click on Tools > Options > Privacy tab then check off either Cookies & Site Data or Advanced Settings depending upon which option provides more control over privacy settings within IE9/10.* In Mozilla Firefox 4+, Opera 11+ & Safari 6+/7+: Click on Tools > Options > Privacy tab then check off either Cookies & Site Data

You can search for tweets with keywords, hashtags, and even emojis.

You can search for tweets with specific keywords, hashtags and emojis. It’s helpful to know how Twitter defines each of these:

  • Keywords are words or phrases that appear in a tweet. For instance, if you want to discover all tweets that mention “coffee,” you could enter [coffee] into the search bar.
  • Hashtags are words or phrases prefixed with a pound sign (#). The hashtag is used to group together similar content—sort of like an automatic category system where anyone using the same hashtag can see what others have posted about the same topic. For example, if you were looking for posts about coffee shops near your home in New York City and wanted to see what people were saying about them on Twitter (and not just on Instagram), then [#nyccoffeeshops] would be a good choice since several different people may have used this specific hashtag when talking about their favorite caffeinated spots around town.
  • Emojis are icons used by smartphone users as part of text messages or other forms of communication online; they’re also sometimes called smileys or emoticons because they evoke emotions through facial expressions such as happiness (:-)), sadness (/:(), etc.). These icons represent common feelings so they can be useful when trying out different combinations while searching—for example, if I wanted only those tweets that contain both keywords (“coffee”) and emoji (“:)”), then I’d type [coffee :).

You can also filter your results by location, profile name, date or language.

You can also filter your results by location, profile name, date or language.

To use the filter options:

  • Click on “Filter” in the left sidebar.
  • Select one of the options and click “Apply”. You’ll see that a new option will appear in each column on your search results page (example below).

It’s easy to see how many views, replies and retweets a tweet has.

It’s easy to see how many views, replies and retweets a tweet has. If you’re logged in to Twitter, select the “View Tweet” option on the top right of your screen. Clicking that will show you all of the methods that people have interacted with this particular content. You can also use this function to view interactions by another profile by clicking their user account picture on the left side of any tweet and selecting “Messages.”

You can also see how often someone interacts with other accounts and what sort of content they distribute. This will help you decide if they are someone who would be interested in yours as well!

You can also see how often someone interacts with other accounts and what sort of content they distribute.

You can also see how often someone interacts with other accounts and what sort of content they distribute.

For example, you could search for tweets by a political figure that were liked or retweeted by their followers, and see the kinds of things that people found worthy of sharing. This can give you an idea of what type of content gets shared the most in your industry or among people who are similar to you (for example, if one political figure shares a lot of links on Twitter while another focuses more on images).

You can also see how many people follow an profile and how many accounts an profile follows.

You can also see how many people follow an profile and how many accounts an profile follows.

To do this, type in the username of the person or business you want to look up. Once you have their user account page open, click on “Followers” under their name. You’ll see how many followers they have as well as who else they are following.

For example, if someone has over 10 million followers, it’s safe to say they’re a pretty big deal!

Twitter Advanced Search helps you discover Twitter accounts to add to your campaigns based on their content, engagement levels and audience size.

Twitter Advanced Search helps you discover Twitter accounts to add to your campaigns based on their content, engagement levels and audience size.

Let’s say a company wants to reach potential customers who are interested in cooking. The company can use Twitter Advanced Search to discover users who mention cooking-related terms or hashtags such as #cookbook or #recipebook. Then they can follow these accounts and use their tweets as inspiration for new recipes — or even build a campaign around them!

Conclusion

With Twitter Advanced Search, you can discover accounts to add to your campaign based on their content, engagement levels and audience size. This is a brilliant way to get started with Twitter advertising and helps you get the most out of your budget by targeting the right people at the right time.